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Townsquared.com

 

Townsquared.com

A series of projects associated to the logged out experience of Townsquared, all in support of increasing the top of the funnel and a robust content strategy.

 
 
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the Homepage

Used user testing methodologies to redesign and optimize the Townsquared homepage for higher conversion rates.

 
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The Blog

Redesigned and launched a brand new blog to support an aggressive content strategy with the aim of driving SEO.

 
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The Events Flow

As events took a larger role in Townsquared's growth strategy, we created templates to facilitate campaigns across all of Townsquared's geo's and improve sign ups post-event.

 
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The supporting pages

Designed with the goal of empowering our team to create pages and content as needed without requiring engineering resources.